Who Should Contract With Cruxpoint Consulting Inc.?
We are not the consulting firm for every company. Companies that deploy their resources effectively, are securely positioned in the marketplace and are making decent returns but want incremental improvement are not candidates for our consulting process. Our services are best applied to companies with a clear, compelling and unmistakable need or desire to change quickly, coherently and effectively.
We are an excellent partner for companies struggling to address their challenges but are stuck due to culture, strategy, business model, leadership, loss of focus or some combination of these factors. We can provide the greatest value to:
Companies With New Leadership
The turnover at the senior executive level has dramatically increased over the past several years. There is increased pressure for new CEOs to deliver dramatic results quickly. The Cruxpoint Breakthrough Consulting Process rapidly and effectively amplifies the voice of the new CEO, drives the changes needed, and drives achievement of critical goals.
“One of the greatest frustrations for leaders today is that employees don’t fully grasp how dramatically the world has changed—or what to do about it. People feel hammered by the changes. Many are resentful or resigned. Quite a few are scared and insecure. They want to blame someone... the company, NAFTA, the highly paid CEO, or some political conspiracy, but in truth there is no one to blame. This change is like the weather... it just is. It was produced by forces much larger than the company and the CEO. Employees need to know this. And they must know how to position themselves in this new economic world.”
Michael J. McNally, Senior Training Consultant, Cruxpoint Consulting, Inc.
Legacy Companies and Threatened or Troubled Companies
Many companies with established markets, services and products are particularly threatened by new competitors and new business dynamics. Some businesses and even whole industries have lost ground that will never be recovered. In the most threatened legacy companies, the Cruxpoint Consulting Process is a radical intervention designed to produce a radical transformation.
In companies that are falling behind or in trouble, many employees lose their spirit and clear-headedness. Many become mentally and emotionally compromised. A host of ineffective attitudes—fear, resentment, mistrust, anger, resignation, cynicism, complacency—grow. Many employees become focused on the past and lose their ability to see and commit to a bright future. Some lose their sense of responsibility, become victims, and resort to blaming and finger pointing. Managers may feel personally compromised and unable to lead. Without the right mindset in the people, new initiatives tend to fail and the company continues on its lost way.
The Cruxpoint Consulting Process fixes these mindset problems and activates, aligns, and leverages the inherent, latent capabilities of companies and their employees.
“In legacy companies culture, history, and habit—embedded in the people—are the enemies of successful change.”
John Norton, Chief Executive Officer, Cruxpoint Consulting, Inc.
Mergers and Acquisitions
Most mergers and acquisitions do not deliver on their promises. It’s difficult to merge separate operating cultures, work processes, systems and other ways of doing things. It’s difficult to keep people and units from being territorial and self-protective, and it’s hard to gain the hoped for economies of scale. Our customized Cruxpoint Breakthrough Consulting Process quickly negotiates through these difficulties and integrates the companies into a new, productive whole.
High Aspiration Companies
Some companies are content to simply survive, get along and have a piece of the market. Others set unusually high aspirations under the leadership of the CEO and executive team. Many of them have made the decision to set the standard in their industry and force their competitors to react. Most of the time achieving these high aspirations is not possible with an incremental approach. These companies, already successful and stable, may require dramatic transformation. The Cruxpoint Breakthrough Consulting Process enhances these firms’ ability to achieve their lofty goals.
“As recently as several decades ago leaders and managers could run businesses without knowing the fundamentals of economics and capitalism 101. That is simply no longer the case. Leaders and managers must know how to help employees understand the forces in play in today’s global economy. This is as simple as helping employees understand why “job loss,” out-sourcing, and off shoring are good things, or why a 5% increase in productivity in the economy is worth more than a 5% raise. Managers can’t fulfill this role unless they understand those forces themselves.”
Gary V. Koyen, President, Cruxpoint Consulting, Inc.
